"I enjoyed reading this book so much. The foundation of so many of Ronn's game-changing observations and direction is something we all get: LOGIC. One only needs to read, evaluate, and conclude, 'I couldn't have thought of that...' or 'That makes sense!'"
- Paul Carlucci, publisher, New York Post

"Torossian's insights into the PR business were enormously helpful to me as an entrepreneur. With Ronn's help we grew a start up into the #1 spot on the Inc. 500 list of fastest growing companies in the US, and was able to take it public with greater than a billion dollar market cap. Ronn continues to help me today as a principal in the private equity business. For Immediate Release should be required reading for anyone in business, large or small."
- David A. Steinberg, founder and CEO, CAIVIS Acquisition Corp

"Torossian's For Immediate Release is a fearless, bold, clear, honest, and practical look at how PR shapes minds, ideas, and businesses. It is required reading for any business or brand interested in making an impact in today's 24/7 media world."
- The Shark Daymond John, founder, president, and CEO of FUBU

"Ronn Torossian is a master of his craft and understands the fine art of PR and marketing. He lifts the curtain on the intertwined worlds of PR and media, leaving little doubt how important communication is for brands. For Immediate Release is a must read for anyone who wants to clutterbust a market, rapidly build a brand, and take it to the next level."
- Ron Vigdor, Founder, BornFree®

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